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Tips About Keywords And SEO Marketing

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Post Tips About Keywords And SEO Marketing   Mon Sep 12, 2011 10:03 am

Tips About Keywords And SEO Marketing

If you want to obtain the best results in your search engine rankings then take a moment to read through the following useful information regarding SEO marketing. Through using the tips listed in this article you will be able to get your site ranked highly within just a matter of months.

Tip Number One:
Avoid optimising the wrong keywords otherwise you are unlikely to see results. The key to successfully obtaining traffic is keyword research. The best way to find keywords is through the use of a keywords tool, which will present you with a list of keywords and phrases related to that word. These are free to use, and allow you to search for a keyword. After which you will be presented with a list of related keywords, and information concerning how many searches were performed on that word during the previous month. You should pay attention to the competition and choose keywords and phrases that have low competition. Ideally they should receive between 5000 and 30000 searches in a month. These keywords tend to be a lot affordable in PPC campaigns and are best for SEO marketing.

Tip Number Two:
Always include the keywords in your anchor text. The anchor text is the text which hyperlinks to your website, this has the ability to provide you with thousands of incoming links. The anchor text should include the SEO marketing keywords that you want found when people enter a search into the search bar.

Tip Number Three:
Always include the keywords in the website's title tag. Only use the main keywords, do not use any filler words. You should avoid making the common mistake of putting a title such as welcome to the website, as this will have no effect. Instead you should use keywords suitable for that page and separate them using the pipe symbol. For example: Affiliate Marketing | Tools | SEO Marketing. This creates much stronger ranking for the search engines. The best way to rank high is through off page optimization. In order to obtain off page optimization you need to have links pointing to your website. You will need to get a wide range of IP addresses linking to your sites. These links have to include your main keywords within the anchor text as mentioned above. And finally avoid using sub domains from the same IP as this could affect you negatively. SEO marketing is important therefore you should ensure that you do it correctly.
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